Seminar, four hours. Coaching and transformational leadership requires examination of important topics that depend upon analysis of complex, yet essential concepts. Examination and discussion of how and why sports, diversity, and leadership must be interconnected in order to meet needs of universities, professional organizations, and most importantly student-athletes. Sports as industry and as enterprise. Covers its history, purpose, evolution, and role in higher education and wider society. Emphasis on student-athletes' experiences and outcomes, well-being, and readiness for educational and professional opportunities in sports and beyond. Addresses growing need for greater gender, ethnic, and racial diversity in athletic leadership. While those who participate in sports, particularly those sports designated as revenue generating, represent much of gender and racial diversity in U.S., leadership of sports falls embarrassingly short. Emphasis on equity throughout. Letter grading.