Lecture, three hours. Requisite: course 421A. Focus on providing tools and skills that allow students to excel in communicating their vision, inspiring and gaining commitment from stakeholders, and impressing interviewers and investors. Course materials are grounded in empirical research. Skills and techniques learned are broadly generalizable. Experiential exercises to enhance students' abilities in oral and written communications. Study builds on managerial communication skills from Communication Development for Leaders (course 421A). Letter grading.

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Course

Instructor
Robert M. McCann
Previously taught
20S

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