Intellectual Property Law and Strategy

Lecture, four hours; outside study, eight hours. Prior knowledge of legal doctrines or materials not required. Intellectual property law is not just topic for lawyers. Engineers who have design responsibilities must understand how legal system in some instances protects their designs and in other instances stands as obstacle to what would otherwise be most efficient design choice. Engineers with management responsibilities must understand intellectual property law implications for everything from pricing to strategic partnerships. Examination of intellectual property law, not only by learning fundamental rules associated with patent, copyright, trademark, and trade secret protection, but by studying business strategies that these rules support. Examples and case studies to be taken from across content, technology, and pharmaceutical industries. Letter grading.

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24S

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